DataCard Corporation announced today that Merchant Services International (MSI), a leading independent sales organization (ISO) headquartered in Bellevue, Wash., will begin marketing the DataCard Jigsaw modular POS system and the DataCard SilentPartner receipt printer.
The Jigsaw platform can be configured as a transaction terminal or PIN pad. It offers both magnetic stripe and smart card capabilities in one, low-cost platform. SilentPartner is one of the fastest, quietest and most compact receipt printers on the market.
“Jigsaw and SilentPartner provide everything our merchants want in a POS solution,” said Fred Armstrong, president of MSI. “They’re fast, quiet, compact and extremely easy to use. Plus, they offer excellent value at an affordable price.”
Armstrong said Jigsaw and SilentPartner provide his organization with a strong point of difference when competing for new merchants.
“Competitive rates are only part of the package. Merchants also want new solutions that help them process transactions faster and create a more pleasant environment for their customers,” Armstrong said. “Jigsaw and SilentPartner deliver on both accounts.”
Merchants also like the Jigsaw terminal because it provides them with cost-effective smart card capabilities, according to Armstrong.
“When merchants see a Jigsaw demonstration, they realize they can acquire smart card capabilities for the same price as a magstripe-only terminal,” Armstrong said. “They like that dual capability, because they know smart cards are just around the corner. Jigsaw allows them to prepare for smart cards without spending any extra money.”
Armstrong also said merchants like Jigsaw’s design, which recently won the prestigious Essen Red Dot Design Innovation Award.
“Most terminals look the same_they’re boxes,” Armstrong said. “But Jigsaw is an attractive, well-designed platform. It’s simply more aesthetically pleasing than most other POS devices.”
John Mamalakis, senior vice president for DataCard’s financial systems business unit, said the agreement with MSI holds tremendous potential for both companies.
“MSI is one of many new customers who have switched to DataCard POS solutions,” Mamalakis said. “We believe they’ll be extremely successful with the Jigsaw platform and the SilentPartner printer.”
DataCard Corporation, a privately held company based in Minneapolis, Minn., is a world leader in innovative plastic card solutions. The company offers a spectrum of card-related products and services, including transaction terminals, card personalization systems, systems integration services, digital photo ID systems and badging services. [(www.datacard.com)]