BannerDirect of New York, NY, announced today that Janine Rogers has been named Account Manager for the South Eastern Region, effective Aug. 11, 1999. In this position, Ms. Rogers will be reporting to Susan Lasley, Senior Vice President, and Director of Marketing. ‘Janine’s extensive background in direct marketing will be a great asset to us in both developing new business and adding a new dimension addressing our current clients needs,’ says Ms. Lasley.
Based in Charlotte, NC, Ms. Rogers will be responsible for all marketing, promotion and sales for financial institutions in the South Eastern region and opening up new industries in the region as well.
‘BannerDirect is poised to expand its strategic marketing expertise into new and exciting industries outside our historical niche of financial services and entertainment,’ said Christine Fontana, President. ‘Janine will be a vital asset to our expansion.’Details