The smart card age began in earnest for Total System Services, Inc. when the company began issuing Visa Smart Debit/Credit cards for Providian Bank of San Francisco, one of the first U.S. financial institutions to issue smart cards.
TSYS worked closely with Datacard Group for the past several months to prepare for the program. Smart card experts from thE two companies collaborated to implement a robust, reliable and highly secure smart card issuance infrastructure.
! Both Providian and TSYS quickly deemed the smart card issuance process a success. One of the keys to that success is a new smart card scripting process, defined by GlobalPlatform, which greatly simplifies the smart card personalization process.
“Smart card issuance is far more complex than simple magstripe card issuance, with formidable security and data handling considerations,” said Richard Cogar, director of smart card services for TSYS. “But the card personalization solution Datacard provided made the process fast and easy.”
The smart card architecture includes Datacard’s Smart Card Personalization Manager (SCPM), an integrated Personalization Preparation Process (P3) from Zaxus, and card personalization systems equipped with secure, high-speed smart card modules. The most critical element of the new infrastructure is the Datacard(R) Personalization Solution for Open Platform cards–a scripting process used for smart card personalization and data generation.
The Datacard solution is based on standards for Open Platform cards established by GlobalPlatform, an association comprised of executives and technical experts from cross-industry smart card organizations of which Visa, Datacard and TSYS are all members.
Prior to Datacard’s implementation of GlobalPlatform’s Card Configurator and Script Builder process, smart card issuers were required to create unique technology dependent solutions for each smart card and application portfolio personalized. For service bureaus and card issuers, this created a significant obstacle in terms of cost and production time.
“We’re thrilled that TSYS’ efforts were productive, secure and successful right out of the gate, because this is the first commercial implementation of GlobalPlatform Card Configurator and Script Builder Process,” said Bob Beer, vice president of Datacard’s smart card solutions group. “We’ve seen excellent results in other beta tests, and we were expecting great things from the TSYS installation, but we’re still tremendously excited to see the solution perform so well.”
“The time and cost savings we get from this generic personalization process makes smart card issuance a profitable business proposition for us and our clients,” Cogar said. “Our clients expect us to get cards to market quickly, affordably and securely, and this solution enables us to meet those expectations.”
“Smart cards hold tremendous promise for consumers, card issuers and application providers. They offer a new world of power, flexibility and security,” said Steve Brown, chairman of GlobalPlatform’s board. “I believe we’ll see rapid, worldwide adoption of smart cards as companies such as Datacard, TSYS, and Providian continue to rally around consistent, global standards.”
Bill Buchanan, senior vice president of Providian Financial sees similar opportunity. “We’re delighted with the success of the program and the efforts of both TSYS and Datacard,” Buchanan said. “Providian is committed to delivering products that offer great value and superior functionality, and smart cards will be a central part of that strategy.”
The Datacard solution offers a flexible, modular design that will allow TSYS to quickly expand its smart card capabilities, according to Cogar.
“Datacard has removed time and cost from the smart card issuance process,” Cogar said. “This solution and the experience of launching a successful smart card program positions us to help more of our clients implement their smart card strategies. It’s an exciting time for us.”
Datacard Group is a world leader in innovative plastic card personalization and identity management solutions. The company provides its customers with integrated systems for a variety of financial, identification and healthcare applications. A diverse solutions portfolio features a broad range of card-related products and services, including the world’s best-selling card personalization and printing systems. Datacard Group also offers smart card life cycle management software, smart card personalization systems and applications, custom solution development and products designed to enhance card issuing operations. Datacard Corporation, doing business as Datacard Group, is privately held and based in Minnetonka, Minn. Datacard Group serves customers in more than 120 countries. ([www.datacard.com])
TSYS provides global commerce solutions. With more than 195 million accounts on file, TSYS facilitates the payment exchange between buyers and sellers. TSYS and its family of companies offer a full range of acquiring and issuing business services from accepting electronic payments for goods and services to credit applications and collections for credit, debit, commercial, stored value, retail and chip accounts. TSYS has offices in the United States, Europe, Mexico, Canada and Japan, and processes in 21 countries and 11 currencies. Based in Columbus, Ga., TSYS (NYSE: “TSS”) ([www.totalsystem.com]) is an 80.8 percent-owned subsidiary of Synovus Financial Corp. (NYSE: “SNV”) ([www.synovus.com]), No. 8 on FORTUNE magazine’s list of “The 100 Best Companies To Work For” in 2001. For more information, contact firstname.lastname@example.org.