Western Reserve Group, a leading provider of automated teller machines has been awarded Hypercom Corporation’s 2000 North American Value Added Reseller of the Year award for its development of the first and only ATM application for Hypercom’s ICE 6000 terminal in its Vision 100 ATM . Describing WRG as an innovative company that thinks outside of the box, George Devitt, Hypercom’s senior vice president and chief marketing officer said WRG is a ‘shining example of what can happen using that philosophy.’ Jairo E. Gonzalez, president, Transaction Systems Group, presented a plaque to WRG’s General Manager, Jason Kuhn.
Hypercom Corporation held its annual Global Partner Conference in Miami Beach, where over 400 business people from more than 70 countries participated in industry workshops, and viewed new products.
Hypercom Corporation, headquartered in Phoenix, Arizona, USA, is a leading global provider of electronic payment solutions. Hypercom maintains an installed base of more than 4 million card payment terminals that operate in over 100 countries and conduct more than 2.85 billion transactions annually.
‘ I just can’t begin to describe how much we are honored to receive this prestigious award,’ said Mike Stevenson, vice president of WRG. This project represents a new frontier for multi-functionality in an ATM machine and a platform that adds revenue through additional profit centers. We’re fortunate to be partnered with a cutting-edge company like Hypercom. In addition, I’m very fortunate to have a development team like Oliver Winter and Jason Kuhn surrounding me,’ Stevenson added. They made the Vision 100 become a reality.’
WRG’s Director of Information Technology and software developer, Oliver Winter, conceptualized and wrote the C.A.S.S. 100Â© software program, created to drive the ATM application with an ICE 6000 platform adding tremendous functionality to the ATM machine. WRG’s Jason Kuhn, general manager, assisted Winter and focused on finding the quality components and designing the ideal hardware to house the ICE platform. Winter and Kuhn completed the first C.A.S.S.Â© ATM software program the year before, and it was used exclusively in the NCR 5301 machine. The C.A.S.S. program is now used industry-wide to drive many ATMs. Winter and Kuhn designed the program to eliminate the most common complaints they experienced in practical ATM functionality and the industry quickly recognized its value.
Vision 100 features were demonstrated to the Miami conference attendees in a Business Solutions room during the conference. The international presence was appreciated as interpreters digested & disseminated information in various languages underlining the truly global nature of the event.
WRG’s Vision 100 is a hybrid in many ways. From the spill-proof display and keypad, and a color touch screen, to the graphics program that can carry between 15 and 20 advertisements, and a choice from three printed coupons being offered, the Vision 100 stands apart from the typical ATM machine. With new profit centers, sophisticated functionality and competitive pricing, the Vision 100 is setting a new industry standard.
‘We identified a niche in the industry by designing a machine that addresses the frustrations we dealt with in other machines many of which were also identified by our customers. ‘ said Stevenson. ‘ A company achieves its greatest success by identifying and meeting the needs of its customers. The Vision 100 actually goes beyond that. Becoming known as the company that offers the greatest overall product value is a tremendous business advantage, Stevenson continued. And that is exactly what we have in the Vision 100 the best value.’
WRG chose the Sargent & Greenleaf electronic lock as standard equipment, which allows a quick, and easy one-step operation for efficient cash loading and management plus added security features. The 6120 lock features an automatic relock feature and lets you change codes at any time with a few touches of the keypad, and allows for multiple users. Completing the roster of quality components is the DeLaRue cash dispenser recognized worldwide for its reliability. The all new MiniMech cash dispenser offers seamless delivery of cash. A high performance component, the dispenser has no scheduled maintenance. It has multi-media capability not limiting its use to just currency.
‘Another attractive feature found in the Vision 100 is the low cost of ownership with very little time involved in servicing the machine, said Kuhn. A screwdriver, a nut driver and a few minutes on the telephone with WRG’s service department will handle most service issues. It’s a very user-friendly and low maintenance machine reducing down-time and costly service calls, ‘ Kuhn continued.
‘WRG represents one of the few ‘full-service partners in the ATM industry. Offering hardware and software solutions, processing management, repair service, leasing and ATM supplies in one location allows WRG to provide unprecedented service,’ said Virginia K. Mullenax, director of marketing. We’re a one-stop shop and all about delivering value with service. WRG continues to be recognized for its innovation and is indeed a presence in the ATM industry.’
As a Case Western Reserve University Weatherhead 100 recipient this year, WRG is recognized as one of the fastest growing companies in Northeast Ohio. WRG’s success has resulted in a continuous and steady increase in market share.
WRG, a privately held company based in Willoughby, Ohio is a manufacturer of ATM equipment and software products for the ATM industry throughout the United States and Canada, and is quickly gaining a worldwide presence. The company also provides transaction processing management through Western Reserve ATM Processors and leasing programs through Western Reserve ATM Financial. More information about WRG can be found at [www.wrgservices.com].