Conseco Finance Corp. announced that it has introduced a new private-label credit card for Snapper, Inc., a leading manufacturer of residential and commercial outdoor power equipment. The Snapper card program will launch in February, 2002.
The Snapper credit card offers customers a number of benefits, including easy application and fast approval processes, open lines of credit, competitive rates and special financing options.
Conseco Finance is committed to adding value and increasing card utility for cardholders, according to Greg Pierce, senior vice president with Conseco Finance Corp.’s retail services division. “Today’s outdoor power consumer demands the highest quality product from knowledgeable dealers who offer value, service, and convenient financing. Snapper is a perfect fit for our outdoor power industry program,” said Pierce. “Our program efficiencies and marketing prowess, combined with Snapper promotional financing, will help dealers grow their bottom line.”
“We were impressed by Conseco Finance’s experience in serving the outdoor power equipment industry. Snapper dealers can expect innovative marketing programs and world-class service from the Conseco Finance team,” said Mark J. Chamberlain, executive vice president of Snapper, Inc. “The new Snapper Card will be a powerful sales tool for our dealers, making it easy and convenient for our customers to buy Snapper products.”
“We’re proud to be the leader in innovative credit programs that help outdoor power equipment dealers build their profitability,” said Todd Woodard, president of retail services at Conseco Finance. “We look forward to providing Snapper dealers with the service and support the industry has come to expect from Conseco Finance.”
Snapper Inc., celebrating 50 years of manufacturing commercial and residential lawn mowing equipment, utility vehicles, snow throwers and tillers, is based in McDonough, Ga. Snapper products are available through a nationwide network of more than 4,000 independent outdoor power equipment dealers and many Wal-Mart store locations. Snapper, Inc. is a subsidiary of Metromedia International Group, Inc. (AMEX: MMG). For more information on Snapper products and services call 1-888-477-8650 (residential equipment), 1-888-477-8650 (commercial equipment), or visit them on the Internet at [www.snapper.com].
St. Paul, Minn.-based Conseco Finance Corp., with managed assets of $44 billion, is one of America’s largest finance companies and a leader in the home equity, home improvement, manufactured housing and private label credit card businesses. Conseco Finance is a subsidiary of Conseco, Inc. (NYSE: CNC), headquartered in Indianapolis, Ind. To learn more about Conseco, visit [www.conseco.com].