Discovering Real Marketing Value in Mobile Payments

Discovering Real Marketing Value in Mobile Payments

Businesses are a bit blind to the tremendous potential mobile payments offers. Crafting powerful, customer-centric marketing messages is only one element. BluePay, a provider of technology-enabled payment processing for merchants and suppliers, notes now is the critical time to harness the power of m-payments given smartphone ownership has reached critical mass in the U.S. Research…

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Convego CloudPay Integrates with Visa Token Service

Convego CloudPay Integrates with Visa Token Service

Giesecke & Devrient (G&D) is integrating its Convego CloudPay solution with Visa Token Service (VTS). G&D’s Convego CloudPay solution provides provisioning and life-cycle management services for payment applications on HCE (Host Card Emulation) enabled mobile devices. The relationship with Visa allows G&D to request and provide payment tokens from VTS to Visa issuers’ HCE mobile…

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BRIEFS: SYNCHRONY; SVM; CUNEXUS; and GIFTLOGIC

In Other News: SYNCHRONY (La-Z-Boy); SVM (Peoples Trust); CUNEXUS (DCU); and GIFTLOGIC (receipts). SYNCHRONY – Synchrony Financial inked a multi-year extension of its private label credit card program agreement with leading national furniture retailer La-Z-Boy. SVM- Peoples Trust, a federally chartered prepaid card issuer in Canada, has expanded its issuing services to SVM, a leader…

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